Monday 27 September 2010

L'Oreal Paris and Costa Cruises

By guest blogger Steve Newman

L’Oréal Paris, the truly global beauty brand synonymous with innovation, glamour, the highest quality and affordable luxury, has opened its first flagship store on the Costa Pacifica, the largest of Costa Cruises' impressive fleet.

The L’Oréal Paris store on the Pacifica is an international cosmetic shopping experience devoted to total beauty care. The new outlet is designed to meet all passengers' beauty needs and includes skin care, hair care and colour, men’s grooming, sun care and – of course – cosmetics, with an exclusive make-up corner where matte finish, flawless foundation, personal colour palette and micro-pearls are among the star attractions.

There will also be a make-up artist on hand and a special relaxation area helping passengers to enjoy the experience fully.

The partnership is the result of the L’Oréal Paris brand’s determination to enter the world of cruising and join European brand Costa, whose ships have plied the seas of the world for more than 60 years and now feature a genuine worldwide range of travel and entertainment.

The Pacifica will be operating this coming winter on 11-day cruises to Egypt, Israel, Greece and Turkey. Facilities on board include the Samsara Spa (over 6,000m²), which has conveniently located Spa cabins with direct access and a dedicated restaurant; a state-of-the-art recording studio; a Grand Prix driving simulator; a stunning central lido extending over two decks and fitted with a sliding glass roof; and the fun PlayStation World.

Find out more at www.costacruises.co.uk.

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